PepsiCo HowWillWe
Design and development of a highly interactive online experience for PepsiCo.
Discipline__
- Content Strategy
- User Experience
- Design
- Art Direction
- Web Development
- Video Production
- Project Management
HowWillWe looked to inspire conversation around the world’s most pressing challenges including sustainable food production, scarcity of natural resources and the unlocking of social and economic opportunity.
We designed and developed a content and interaction rich microsite that encouraged users to explore and discover information across desktop and fully optimised mobile experience.
Rich video content, custom illustration and discoverable data visualisation were crafted across the 3 site sections, Grow, Thrive and Create.