Naylor Nutrition

Naylor Nutrition is a brand forged from a passionate drive for innovation and progress across the farming industry.

Discipline__

  • Branding
  • Web Design
  • Infographics
  • Animation
  • Wayfinding

Naylor Farms is the biggest coleslaw cabbage producer in Europe. They approached us to craft a new company identity that demonstrates how they can turn their cabbage production waste into a multitude of innovative protein products.

We developed a strong master brand mark with a complete design system for multi-channel communications.

Four generations of farming heritage is the backbone of Naylor Nutrition. We worked closely with the Naylor team to create a robust set of tools that creatively bridge the gap between heritage and innovation.

New production methods of extraction allow for the development of a broad catalogue of superfoods.

Unique brand and benefit led iconography was created to enhance messaging and explain  processes.

Connecting the gaps between the organic origins and the scientific methods pioneered by Naylor Nutrition.

The company’s desire to achieve measurable, meaningful and positive change to food systems in every continent are fully explorable on the interactive website we designed and built.

We pushed the brand’s communication online with animated and video content to better explain the creation of functional ingredients that are truly sustainable.

Printed, promotional and packaging design was developed, along with a growing library of way finding and campaign collateral to be used across the new facilities as they are developed.

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Discipline__

  • Naming
  • Brand Identity
  • Creative Strategy
  • UX & UI
  • Campaign Creative
  • Project Management